Don’t Forget A Secret Hack That Makes Marketing 10X Easier
- Filip Szemiczek
- Jul 28, 2024
- 3 min read
Updated: Apr 17
If your marketing was made 10X easier, how would that affect your business?
If every customer was 10X more likely to buy from you… how much more would you make?
I’m asking because you’re about to learn a cheat code for getting more clients & sales.
In this week’s article, you’ll learn a secret hack which makes marketing laughably easy and how to use it in your business today.
Always Remember This Aspect Of Your Marketing
Let’s break marketing down into simple terms quickly:
It’s just trying to sell something valuable to customers.
Most people know that and focus too much on getting more clients.
This means they overlook one key aspect…
Selling something valuable.
Even if you have the best marketing team in the world, it’s going to be hard to sell a broken car or a pebble.
Your product or service is the thing you are marketing!
You want to sell a product or service which is worthwhile, as providing quality leads to a better reputation.
This is the hack I mentioned earlier; reputation.
If you have an excellent track record of customer service and quality, your marketing becomes 10X easier.
Reputation has 3 Pillars, which we will now dive into:
1 - Fame
Don’t get scared by the word fame - we’re not talking about the paparazzi flashing cameras in your face when you take a walk in the park.
What I mean is being remembered for the things you do.
Let’s take an example for the rest of this article; Elon Musk.
Elon Musk is so respected because of the positive impacts his businesses have, such as his goal to get humans to Mars.
Now I’m not saying you have to aim for world peace with your company - I’m saying that you should do positive things with your business.
Focus on making customers as satisfied as possible.
When you make a customer happy, that’s something positive. They’re satisfied and can leave feedback about how good you are!
That leads to positive word-of-mouth, which is an endless stream of new clients.
That is… if you can provide the second Pillar.
2 - Quality
This is what you’re marketing. Without quality, you’re advertising for no reason.
For the customer to have a good experience, they need a good product or service.
The better quality you provide, the happier the customer will be and the more likely they are to spread the word.
Basically, the higher the quality, the better your reputation.
If you provide an excellent service or product, the customers will have no choice but to recommend you to others!
So, you must make sure that what you’re marketing is worth advertising.
Back to Elon Musk, his reputation is strengthened by him providing high-quality Tesla cars.
That’s why Tesla is a household name.
And that’s what’s allowed Elon Musk to make mindblowing amounts of money…
Which leads to Pillar 3!
3 - Revenue
Making money makes you more money.
If that sounds funny, here’s an example which proves it true:
When you think of Elon Musk, you probably think of the richest man in the world as one of your first thoughts.
That goes to show that the ability to make money as a result of fame and quality is sure to make your reputation greater.
Because if a company makes a lot of money by helping clients, then that’s proof that people keep coming back to them and end up satisfied.
So if you focus on making customers happy through quality, money will follow.
Now, let’s go into how you can use this for your marketing:
How To Do Marketing Using This Method
Before social media, companies became popular for the 3 Pillars we just talked about.
And now social media makes becoming well-known easier than ever.
You can share your quality and reviews, bringing in an extra wave of clients.
This is why it’s sometimes a good idea to use testimonials in ads, as it gives the reader an idea of what’s gonna happen when they buy from you.
Just make sure to keep it to one review per ad in 99% of cases, and that the review proves your quality.
In conclusion, make sure that your product or service is worth marketing.
Ensure it’s high-quality and satisfies customers because selling your product to others becomes 10X easier.
If you need help marketing with these components, then contact us for a free marketing consultation.
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